Awakening has begun

The tee,
spec’d like a garment.

100% long-staple Pima. 30/1 knit. 160 gsm. Published openly — because craftsmanship you can’t verify is just marketing.

No spam. One or two notes a month, unsubscribe anytime.
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Days
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until the launch collection drops
Two models in Ghost Wolf tees, late afternoon light
Quiet luxury
is almost here
Why Ghost Wolf

Refined to feel. Effortless to wear. Built to outlast the ordinary.

Every detail is specified before it is styled — the yarn, the knit, the seam, the print. What you get back is a tee that reads quiet and wears hard.

Tailored jacket worn over a Ghost Wolf tee
01
Long-staple Pima cotton
Longer fibres mean fewer exposed ends: softer to the touch on day one and still smooth after fifty washes.
02
30/1 luxury knit
A finer yarn count gives the fabric a refined drape that falls rather than clings.
03
Tailored construction
Set shoulders, a clean side seam and a reinforced collar hold the silhouette instead of collapsing into it.
04
Prints that stay sharp
High-density, minimalist graphics cured to resist cracking, fading and that second-season look.

The spec sheet

Published openly, because craftsmanship you can't verify is just marketing.

Fibre
100% Pima
Long-staple, combed and ring-spun.
Yarn count
30/1
Fine-gauge single jersey knit.
Weight
160 gsm
Four-season mid-weight.
Finish
Pre-shrunk
Enzyme-washed, bio-polished.
Model in a stone-coloured Ghost Wolf tee against a plaster wall
Versatility

From morning meetings to weekend getaways — one tee, no compromise.

The launch collection

Four styles · three colourways
Two models in crew-neck Ghost Wolf tees
The CrewBone · Ash · Ink
Model in a cream Ghost Wolf tee, low light
The ClassicBone · Ash
Model layering a coat over a Ghost Wolf tee
The LayerInk
Two models in oversized black Ghost Wolf tees
The BoxyBone · Ink

Worn everywhere

Studio to street to shoreline
Man in a Ghost Wolf tee on a palm-lined boardwalk
Weekend, oceanside
Man in a rust Ghost Wolf tee and wide trousers
Evening, garden terrace
Woman in a blush Ghost Wolf tee on a cobbled street
Morning, off the clock
Founding members

Why join early access?

Membership is free, the first drop is not unlimited. Early members shop before anyone else.

  • 01First access to the launch collection, before public release
  • 02Limited quantities reserved for founding members only
  • 03An exclusive welcome offer for our earliest supporters
  • 04Behind-the-scenes updates from the studio and the mill
  • 05Styling notes, never more than twice a month
Founding-run quantities are limited. Members are served in order of joining.
No spam. One or two notes a month, unsubscribe anytime.
Ghost Wolf tee styled with a linen overshirt

Questions, answered

When does the collection launch?

The first drop lands this autumn. Early access members are notified 48 hours before the public and can shop the moment it opens.

What does early access actually get me?

A private shopping window, a welcome offer applied at checkout, and first claim on the limited founding-run quantities.

How do the tees fit?

True to size with a tailored, modern cut — set shoulders and a straight hem. If you prefer a relaxed drape, size up one; the Boxy style is already cut generously.

How should I care for them?

Cold machine wash, inside out, tumble dry low or hang. The fabric is pre-shrunk and bio-polished, so it holds its shape and colour without special handling.

Where are they made?

Cotton is sourced from long-staple Pima growers and knit, cut and sewn in a family-run facility with audited labour and water standards. Full mill details ship with every order.

Is my email safe?

Yes. It is used only for launch and early-access communication, never sold or shared, and every message carries a one-click unsubscribe.

Model in a stone-grey Ghost Wolf tee against a concrete wall
Awakening has begun

The first drop is limited. The list is not.

No spam. One or two notes a month, unsubscribe anytime.